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Welcome, SASSYUSA Friends... You're Home.

The same people. The same service. A beautiful new direction.

For years, SASSYUSA was built on quality products, honest service, and customers who became friends. That same commitment now continues through Churchwell Botanicals, a brand centered on Botanical Skin Therapy™, thoughtful craftsmanship, and meaningful gifts created with purpose.

❤️ Loved SASSYUSA?
You are going to LOVE Churchwell Botanicals.

Botanical Skin Therapy Comes First

Churchwell Botanicals was created around a simple belief: skincare should be inspired by nature, crafted with care, and made without unnecessary complexity. Our Botanical Skin Therapy™ collection features handcrafted formulas built around carefully selected botanical ingredients and timeless traditions.

🌿 Botanical Skincare

Handcrafted formulas inspired by botanical ingredients, everyday comfort, and thoughtful care.

🥑 Simple Ingredients

We believe quality starts with carefully chosen ingredients and honest craftsmanship.

❤️ Care With Purpose 🌸

Everything we create is designed to reflect comfort, quality, and genuine attention to detail.

Yes... We Still Make Amazing T-Shirts.

Don't worry... the shirts aren't going anywhere. Churchwell Botanicals proudly continues the tradition of creating high-quality apparel with the outstanding customer service, fair pricing, and attention to detail that SASSYUSA customers have come to expect.

Today, our collection has grown beyond funny designs to include shirts that celebrate hope, encouragement, family, faith, patriotism, military service, and life's meaningful moments. Whether you're looking for something inspirational or simply something that makes people smile, you'll find designs created with purpose.

And for our longtime fans... yes, the fun is still here. Our popular The Villages, Retirement, patriotic, and humor collections are alive and well, giving you plenty of opportunities to let your personality shine.